Personality Based Marketing . . . - Overview
Now that we have our database/our targets identified, we know how to develop & deliver a message, and we know how to group people into profit groups we are in a position to market to individuals based specifically on a person's personality. We'll learn how the analytic personality likes to be marketing to in a totally different fashion than an expressive and a driver personality will be pushed away from marketing which will appeal to the amiable personality. We'll learn about the 3 Types Of Marketing and how different personality types will build relationships based on totally different factors. ($49.95)
THE VISION PROJECT
What is your Life Vision?
3. Process
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Area 1: Marketing
Level 5: Personality Based Marketing
What would it mean to your business, your sales, to your bottom line if you could double the effectiveness of your marketing efforts? Do those who do your marketing understand and market to prospects based on their personality? Do you know that one type of marketing, while it will appeal to one personality type, will push another personality type away? You'll have fun with this lesson, learn a lot and see things you probably have never been exposed to. A 30 minute lesson and 33 minutes of Q&A. ($19.95)