Profitable Segmentation

When should we send out a targeted message and how?  Does the extra time, effort and money that it costs to properly segment our database and then communicate specifically to that segment pay a larger return than the costs?

Have you ever had a great idea you knew would pay off . . . and it did, but it still cost you more to pursue the idea than the return you received?  If you answer "No" to that then you're probably not trying enough things OR maybe not so attune to the true costs in all that we do.

This is a Level 3 - Area 1: Marketing within the 5/30 Grid and in this roundtable discussion we'll be talking about some very interesting and advanced subjects.  What is powerful about each of these roundtable discussions is that the panelists have all be carefully selected to have real world experience and are able to communicate that precisely in minutes to you.  

If you register RIGHT NOW and then get a couple of other peers or other "C" level marketing leaders and / or business owners we're very confident you will be richly rewarded.


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